Third Reformed Church

Third Reformed Church is the second oldest Reformed church in Grand Rapids.  Having gone through a restructuring process, they approached me about creating a fresh brand.  They had consolidated their many ministries into four core ministries, that represented their foundation moving forward.  The icon reflects how the four ministries work together, and yet, independently, sharing the focus of the congregation. Each of the four colors represents one of the core ministries, and the use of bright colors is emblematic of the renewed energy of the church body. The overall design balances the traditional and contemporary approach of this congregation.